AI search is making reputation, evidence and data the comms priorities of our age
Our services
Full-spectrum
public relations
Traditional PR campaigns & digital strategies
You’ll like our contacts but you’ll love our ideas. Strategic thinking and unrivalled execution
01
Messaging & positioning workshops
Who are you and where are you going? Communicate effectively with your target audience.
02
AI-ready website content
Does your website speak for itself? How people find you is changing.
03
Your Data
Make the most of what you’ve got. We’ll show you how to futureproof your business.
04
Case studies, reports & white papers
Say no to bland. Cornerstone content should turn heads in the media too.
05
Social media influencers
Create a genuine connection between your brand and audience with value-driving results.
06
Thought Leader programme
Credibility that lifts your entire organisation to be an industry leader.
07
Media training
Learn the industry’s secrets and become an accomplished media operator.
08
Press Office & Crisis comms
Our team did the hard yards in Fleet St so you don’t have to. Our advice is bulletproof.
09
Speaking Opportunities
Whether it’s broadcast media, webinars, podcasts or on-stage, you’ll be fully prepped and ready to go.
10
Awards
Win industry recognition that converts into credibility, leads and influence.
11
Reach your audience where they are…
Our sectors
We’ve got extensive experience across the property, resi & lending sectors
Proptech & Fintech
Mortgage Lenders & Brokers
BTR, Student, Commercial property
Developers
Investors/VCs
Estate Agents & Buying Agents
Specialist Lending
Industry Bodies
Operators & Property Managers
Who we’ve worked with...
The Parapet team have helped the great and the good of the property and proptech world during their PR careers
Testimonials
What they say about us
For us, experience is non-negotiable and we’ll help you understand today’s communications landscape like never before, with a focus on impact and measurable results. No-nonsense strategic comms meets Fleet Street know-how — all with an in-house feel.
Tom Maplethorpe
Marketing manager, Reposit
“We’ve worked with Vikki for well over a year, and she has been instrumental in helping us achieve our marketing goals. Her ability to identify stories that will resonate with our target audience and publications, combined with her skill in deriving valuable insights from data and opinions, consistently delivers high-quality coverage. This has a significant impact on driving our key messages and bringing new partners to our business.”
Lee Pendleton
Property expert, business strategist, founder of James Pendleton estate agents
“These guys really know their stuff. They’ve got the know-how, the vision and the knowledge to execute with real impact and help businesses understand their place in the world. A pleasure to work with.”
Ruby Hinchliffe
Daily Telegraph
“I’ve always highly regarded Neil. He’s a lot more than ‘just another PR’. He has his pulse on the news, often flagging government developments before we’ve even caught a whiff. That’s invaluable for us as journalists. As an ex-journalist himself, Neil knows what makes a story which I’ve been very grateful for. An absolute dream to work with, and one of the best in the business.”
Results
How we measure success
01
We don’t believe in smoke and mirrors so we’ll provide clear reporting so you can track the outcomes we achieve together on a monthly basis.
01
We don’t believe in smoke and mirrors so we’ll provide clear reporting so you can track the outcomes we achieve together on a monthly basis.
01
We don’t believe in smoke and mirrors. With clear reporting we’ll help you track the outcomes we achieve together on a monthly basis.
02
We will focus on high quality results which we believe drive value and we’ll never chase opportunities just for the sake of it.
03
We see ourselves as an extension of you. We’ll strive to create an indispensable partnership within just a few months of working together.